In a world with millions of books, it's hard to stand out from the crowd. How can you be remembered by readers? Maintain a career? Well, here are a few tricks!
1) Have a great cover. If you know you are a terrible cover designer, hire help! If you have a nack for it, then do it yourself. Whatever the case, it needs to look professional.
2) Work on your craft. Don't look at your book as a business product, look at it as an experience for readers. Meryl Streep is arguably one of the best actresses that has ever lived. But she admits to constantly working on and improving her craft. She sees it as a lifelong career, where one is always striving for perfection.
3) Post like a person. Post interesting content on social media, don't just spam them with posts of your work. Get involved in culture and society. If they see you as an interesting person, they'll think your work must also be interesting.
4) Money. Price your work reasonably (think about the length of the book, and the time and effort you put into it). Also, think about your target audience.
5) Be smart. Take the time to devise a marketing campaign, don't just wildly throw tweets and posts out there without a plan. It willl turn out disastrous. Not great at marketing? Hire a pro who knows how to get your book out there!
6) Reliability. Get powerful quotes from other authors for your book cover and manuscript. This adds legitimacy. If you are lucky enough to get a well-known author with millions of readers to review your work, and they like it, that book and your other books, will rocket into the charts.
7) Perfection. Never release your work until you are satisfied with it.
8) Run a giveaway. Simple enough. But not all authors do this. Confused as to how to run a giveaway? Head over to Youtube, or the internet. There are plenty of useful guides out there on running a successful giveaway.
9) Be one-of-a-kind. Aim to write original and engaging content in your work. Write what you care about. You should be excited to write, not dread it. If you look forward to waking up every day and getting to work, that's a good sign that you are writing with passion and not monetary agendas.
10) Hire an editor. So many authors go at it alone, without so much as hiring a proofreader or editor. This doesn't look professional and is offputting to the reader.
There you have it. Jump out from the crowd. Be different. Be unique. Claim your audience.